enahance your brand with partners
One way to give your brand a boost of positive attention is to work with other local brands to enhance your market.
Economic Development groups, Departments of Tourism, Chambers of Commerce, and other entities are ripe pickings for joint efforts to help your and their brand.
So, you might consider a brand initiative that uses funds and audiences from multiple venues to enhance the reputation of your community, increase tourism, help recruit new homeowners, etc.
While it’s not applicable to every situation, sharing good brand vibes is a great way to build stronger brands. Remember, a rising tide lifts all ships.